Wednesday, February 1, 2012

Critique: Spring Preview

Welcome back to my blog!

Our next big assignment was designing a cover, splash page and spread for Vox's Spring Preview issue. I had looked at quite a few examples from previous years, and decided to pick a direction that wasn't quite so "spring" obvious. I saw lots of spring related themes, such as flowers, rainboots, etc., and decided I should go a different route since those had already been done. However, what I did know I wanted to incorporate were bright colors.

I think the most difficult part of this assignment was picking a theme. After lots of time spent brainstorming, I was trying to bounce ideas off my roommates to see what they thought. I realized when explaining the assignment to them, and explaining what the issue would cover, such as all the different venues different events were being held all over Columbia, I thought of doing a gameboard theme.

My cover:


I was pretty excited about my theme, because I thought it allowed for much creativity. Plus I loved being able to use all different colors, of all different shades.

Below: splash page and spread



I was pretty happy about my final products. I was able to play around with different types, a wide variety of colors, and most importantly, (minus the 5 constant days of stress about it and working in the lab till the wee hours), I actually had a lot of fun in the process of it all! That's all that matters, right? :)



2 comments:

  1. Blair I have to say that I've seen a lot of your work and this is one of my favorite pieces that you've produced. The colors are amazing and eye-catching and I think that the stories are easily navigable with your game board theme. The splash of color on your spread is also a great way to incorporate a longer feature within the calendar. All in all, great job!

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  2. I agree with Whitney. I really liked this one too. The game board theme was simple, but definitely well designed. The approach you took to the design reminds me of the 70s, because of the variety in your color palette. I love the way that you used the game board pieces in the inside spread too. I thought it was clever to have the game loop around the highlight stories.

    If you ever decide to redesign it for a portfolio, I would put more detail in the actual calendar content. Maybe put some illustrated game board pieces to match up with the different categories..? Just a thought.

    Either way, loved it!

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